(this article is illustrated with a photo of a cute cat because that’s how all funny articles online are)
A couple of weeks ago I was wondering if we have any strange or not so ordinary data about our users. So I had a look inside the data of our Analytics account and see if I can come up with some interesting facts and create a small funny article about our audience, this is what I’ve discovered.
Unusual Fact #1
We have a lot of Cooking Enthusiasts on the website.
Given the sheer number of Facebook posts and Youtube videos related to food, everyone likes cooking, or maybe just eating? I don’t know, I’m thinking cooking recipes should be up on our website soon.
Unusual Fact #2
44% of people visiting our website are women, but men spend more on our website. 67% of transactions are attributed to men.
We never thought of out products as more appealing to one sex more than the other. Frankly, we’ve always believed the everything on our platform falls into the “unisex” category. I guess these numbers proved us wrong, though.
Unusual Fact #3
People over 65 have the best conversion rate, over 4%.
Well, now we know who we should market to. These people like us the most, we should reward them somehow.
Unusual Fact #4
Two people from Vatican visited us.
Vatican City has a population of just 451 and a couple of them know about us, I think this is AWESOME.
Unusual Fact #5
A few people from Monaco have bought from us.
Well, this is a surprise, our deals are too good to be missed. We’re glad we can help save a few bucks in places as luxurious as Monaco.
Unusual Fact #6
India is the third country in terms of visits received, but we only get 0.6% of our income from there.
I’m glad to see that our freebies are held in such high regard. I do hope they enjoy our freebies and use them wisely.
Unusual Fact #7
On mobile, Blackberry users don’t buy from us.
What is Blackberry? Is this still a thing?
If you want to share some funny/unusual stuff about yourselves, feel free to do it in the comments.