How Artificial Intelligence is redefining email marketing

Artificial Intelligence or AI has emerged as one of the most promising technologies to push the email marketing campaigns’ envelope even further. The key to a successful email marketing campaign is delivering the right content at the right time to the right people, and recently AI has gone to great lengths to help email marketers… Continue reading

6 Best Ways to Boost Customer Engagement in Your E-commerce Website

Just because you have an online shop does not mean that people will swarm it and buy your products. There are things you need to do to generate sales. This includes customer engagement. According to Raj Narendar, customer satisfaction is the true measure of e-commerce success. But often, customer satisfaction is the result of customer engagement…. Continue reading

Devising an Email Marketing Strategy Powered by Data and Science

According to a report published by Super Office, email marketing has proved to be the most effective marketing channel that has the potential to bring an ROI of $51 for every $1 you have spent. With more than 290 billion emails sent each day, it has become imperative to formulate an email marketing strategy that… Continue reading

Everything You Need To Know About Lightroom Presets

Lightroom is an incredible tool for organizing, cataloguing, editing and viewing your photographs. It’s worth taking your time exploring all the features of Lightroom, but if you’ve just installed it the chances are you’re looking to get presets working as soon as possible. This guide takes you through everything you need to know about presets… Continue reading

How To Get Your Photography Noticed

Every photographer wants people to discover his/her hard work by admiring the photos they click. They seek the audience and get noticed for their work. In short, to get your photography noticed you have to produce, create, innovate unique and amazing photos in your career. But if we elaborate it you will find a few… Continue reading